Customers get fed up with standing in line. Purchase the Flying Elephant spell, which will let you send an emergency delivery of ingredients to the shop during the day.ģ. If the forecast is only 10% then you won’t need many of that type of ingredient, but if the forecast is 85% then you’d better stock up.ĭon’t forget that some potions use more than one of a given ingredient at a time, and that one ingredient might be used in multiple potions, which alters demand. Solution: Make sure your warehouse is well-stocked with ingredients at all times, and check the forecasts to anticipate approximately how many ingredients to purchase for the next day. You run out of ingredients for a potion that people want. The lower the demand is for a potion on a given day, the lower you should set the price.Ģ.
Solution: Pay close attention to the curse forecast, and adjust your prices accordingly using the recommended selling range in the TIP window of the Pricing tab. This means to sell at $40 when demand is low, and crank the price up to a maximum of $70 when demand is high.Ĭustomers will storm out of your store for three possible reasons: When you scroll over a potion in the Pricing tab, the TIP window below will display the recommended market value as something like $40 – $70. To that end, never sell potions for less than the minimum recommended price, which is found on the Pricing tab. (At the same time, don’t make your prices so insultingly high that customers storm off in a huff.) Ideally you should spend between $20 to $50 per day on research – certainly no less, and perhaps slightly more only if you can afford it after you’ve spend a few turns establishing an ebb and flow of steady income.Īt the beginning of the game, it’s more important to make money to invest back into the business rather than making customers like you, so don’t lowball yourself when it comes to setting prices for potions. It will typically take the competition 12-15 days to research a new spell, so adjust your spending to match that. On the other hand, spending too much on research early on can quickly sink your business because it’s a daily expense that generates no daily income in return (unlike advertising, which brings new customers, or ingredients which create potions to sell). You’ll have to turn away customers who want the new potion, losing money and customer satisfaction in the process. If competing stores discover a spell before you do, then they have a significant advantage because they can now provide a service to customers that you can’t. Maintaining a minimum stock of ingredients and splurging on reduced price ingredients when they pop up means you’ll hopefully never find yourself in the position of having to pay for ingredients when they’re overpriced (indicated by a price in red).ĭeciding how much to spend on research is a tricky balancing act.
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You should stock up on reduced price potions whenever they appear – don’t worry about all the money you’re spending up front because you’ll make it back by not having to restock the potion (and pay full price) for several subsequent turns. When a potion’s price appears in green, it has been significantly reduced. The exception to the above rules is when potions go on sale. If you can only afford to buy 20 Eyes of Newt, there’s no point in buying more than 10 Fish Heads because the extras won’t be usable. If each potion calls for 1 Fish Head and 2 Eyes of Newt and you estimate needing 20 potions in total, then you need to stock 20 Fish Heads and 40 Eyes of Newt. This should be around 20 during the early part of the game, but as you start to earn more customers and research new potions you’ll find that it needs to increase to 60, 80, 100 or more to keep up with demand.īe smart about restocking. To avoid running out of potions during the day, keep a base level of ingredients stocked at all times. Invest enough money in research so that you have between 10 and 15 days left to your next potion discovery. Pay for the third tier of advertising: Flying Monkeys (Anything less won’t really get you the foot traffic you need).Ĥ.
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Upgrade your storefront once (This is the equivalent to free advertising, and also makes peasants slightly happier to be there).ģ.
Buy 15-20 of each available ingredient.Ģ.
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